Take Breaks. Work Better.

Street Team Kit

Thanks for backing the book. The best thing you can do for it right now is get the word out! All the info to help is below.
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What if taking more breaks was the secret to making more money?
 
It sounds counterintuitive in a culture obsessed with non-stop hustle, but working non-stop actually drains creativity, leads to costly decision fatigue, and caps profitability.
 
The proof is in, and my friend John Briggs put it all into a game-changing new book: Take Breaks, Work Better, which is is officially available!
 
The premise is simple: hours logged are a terrible metric for success. The business owners who actually scale and stay profitable aren’t burning the candle at both ends. They’ve learned to measure true impact, step away from the daily grind, and let strategic rest fuel their growth.
 
Inside, John breaks down:
  • How to shift your focus from counting hours to maximizing impact
  • Why intentional breaks actually increase your bottom line
  • Practical frameworks to untangle yourself from daily business decisions
It’s time to stop wearing exhaustion as a badge of honor.

Order your copy today: https://www.amazon.com/Take-Breaks-Work-Better-Profitability/dp/1774588048/ref=tmm_pap_swatch_0
 
Your brain is 2 percent of your body weight and burns 20 percent of your energy. No wonder you’re fried by 3pm when you try to hustle non-stop.
 
It’s time to rewrite the rules. My friend, John Briggs’ new book, Take Breaks, Work Better, is officially available!
 
It’s packed with practical strategies to help you stop tracking hours, start measuring real impact, and build a more profitable business without running yourself into the ground.
 
Order your copy today at the link in bio!
 
Work better, not longer.
Quick one for the business owners and the tired people (you know who you are).
 
Incite founder & CEO John Briggs just announced his new book, Take Breaks, Work Better, and the premise is one most of us had to learn the hard way.
 
The idea that working 80-hour weeks equals success is a trap. The business owners who actually scale share one thing: they learned to stop measuring hours and start measuring impact, and they realized that taking strategic breaks is actually the key to driving higher profit.
 
Whether you’re struggling with burnout or just ready to make your business run more efficiently, this book gives you the exact blueprint to do it.
 
 
A new way to run your business worth making time for.
 
Incite founder & CEO John Briggs’ new book, Take Breaks, Work Better, is officially available!
 
Learn how measuring impact instead of hours will transform your business and bottom line.
 
 

Emails to Send

Subject: A quick read for all business owners
Preview: How an 8-figure firm owner stopped working 80 hours a week.

Hi [FIRST NAME],

Do your good intentions get pushed aside during the day like they do for me?

Running a business feels like my whole day is spent arriving early, putting out fires, then leaving late… and starting my real work after the family is asleep.

That’s a terrible life and not the dream I had when I started my business.

But we’ve all been told that’s what it takes. Not true!

My friend John Briggs built an 8-figure, 280-person accounting firm using a system called the 3.3 Rule.

While the rest of his industry works 70-hour weeks putting out fires, his team averages 42 hours.

They go home for dinner.

And he just put his entire blueprint into a new book: Take Breaks, Work Better.

Preorders are open.

Stop running your business on grit and willpower.

Order Take Breaks, Work Better and get your life back.

Grab Your Copy Here

Talk soon,
[YOUR NAME]

Subject: Be the first to get a physical copy
Preview: Get your copy shipped in the very first batch.

Hey [FIRST NAME],

Orders for John Briggs’ new book, Take Breaks, Work Better, are just opened.

If you’re tired of running your business on grit, caffeine, and 80-hour weeks, this is the exact blueprint you need.

John used this framework to build an 8-figure, 280-person firm where his team averages 42 hours a week during tax season.

Placing your order today ensures you’re at the front of the line when physical copies ship.

Stop being the bottleneck in your business and grab your copy today.

Order now to get your physical copy first.

Talk soon,
[YOUR NAME]

Subject: You were only productive for 2 hours and 53 minutes today.
Preview: The other 5 hours and 7 minutes went somewhere else.

Hi [FIRST NAME],

Tell me if this number bothers you as much as it did me.

The average office worker gets 2 hours and 53 minutes of real work done in an 8-hour day.

This has been scientifically proven!

The rest goes to unproductive mental waste and busywork wearing a productivity costume.

My friend John Briggs built an 8-figure, 280-person firm by solving this exact problem.

He created a framework called the 3.3 Rule: do focused work for up to 3 hours, then take a mandatory 30% recovery break.

While the rest of his industry burns out working 70 hours a week, his team averages 42 hours.

They get more done in 6 hours of work with an hour break in between than most firms accomplish in a 10-hour day.

John put the entire blueprint into his new book: Take Breaks, Work Better.

Reclaim your wasted hours and stop running your business on pure exhaustion.

Be among the first and grab your copy today.

Order the Book Now

Talk soon,
[YOUR NAME]

Subject: You’re not overworked. You’re under-recovered.
Preview: Why your brain turns to mush at 2:00 PM (and how an 8-figure CEO fixed it).

Hi [FIRST NAME],

Working 8 hours straight produces 8 hours of output…

That’s a total lie.

I know how it actually goes. Around 3pm my brain starts shutting down, and my work gets noticeably sloppy.

Not to mention it also took me longer to do what I needed to earlier in the afternoon.

It’s really annoying and just creates more work the next day.

Our brain is a muscle, not a machine. Forcing it to grind past its natural focus limit does not make you productive.

My friend John Briggs ran into this exact wall while building his accounting firm.

He was putting in 80-hour weeks until he nearly ruined his health and his marriage.

Instead of pushing harder, he studied cognitive science and built a system called the 3.3 Rule. You do focused work for up to 3 hours, followed by a mandatory 30% recovery break.

That single shift let his firm grow 492% while his team averaged 42 hours a week during tax season.

He put the full blueprint, including the exact tools to roll this out across your entire team, into his new book: Take Breaks, Work Better.

Get more done in less time without burning out.

Order Take Breaks, Work Better and get your life back.

Talk soon,
[YOUR NAME]

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